Power of a sunflower

How a small symbol made a big difference
  • Vicinity supports the Hidden Disabilities Sunflower Program across our centres

  • Around one in five Australians live with a disability, and an estimated 80% of disabilities are invisible

Sometimes inclusion isn't about grand gestures. Sometimes it's as simple as recognising when someone needs support, taking the time to listen, and walking beside them when it matters most.

Recently, while walking through Chadstone, our Chief People Officer Tammy Ryder and Performance & Reward Advisor Leah Bannard experienced a powerful reminder of how small acts of understanding can make a meaningful difference.

A moment of connection

As Tammy and Leah walked through the centre, they noticed a customer standing alone who appeared overwhelmed. After exchanging smiles, the customer approached them and asked, "Do you work here?"

When they said yes, she quietly asked for help.

Her eyes immediately fell to the Hidden Disabilities Sunflower lanyard Leah was wearing. In that moment, they sensed a subtle but important shift. There was a feeling of recognition, trust and reassurance.

The customer explained that she was trying to find a store she had never visited before but was feeling anxious navigating the unfamiliar environment.

"I'm autistic," she said softly. "Directions are hard for me. Could you repeat that please?"

Rather than simply provide directions, Tammy invited her to walk with them.

As they made their way through the centre together, they learned more about her story. Her name was Anna*.

We're proud to support the Hidden Disabilities Sunflower program at our assetsCredit: Vicinity Centres

Anna had travelled to Chadstone independently after her NDIS support worker hadn’t shown up that day. Determined to surprise her family with a treat, she had made the journey on the bus on her own. What might seem like a routine shopping trip was, for Anna, an act of courage and independence.

As they walked together, Tammy and Leah focused on creating a calm and supportive environment. They kept their conversation gentle and unhurried, recognising that navigating a busy centre and reaching out to unfamiliar people can be emotionally and cognitively demanding. When they reached her destination, Tammy pointed out the easiest route back to the bus terminal, helping her to feel more confident about her journey home.

Anna's openness and trust left a lasting impression on Tammy and Leah. They believe the sunflower lanyard helped create that initial connection, providing reassurance that support was available.

It was a reminder that meaningful support isn't always about solving a problem. Sometimes, it's simply about putting yourself in their shoes, and walking with them.

Leah’s personal reflection

"As the mother of an autistic child, the experience stayed with me long after we said goodbye.

My greatest hope is that if my son ever finds himself in a similar situation, he will know who to turn to. That he will recognise a sunflower and feel reassured that support is nearby. That someone will take a moment to listen, show patience and walk alongside him, just as we did for Anna.

For me, that's what inclusion looks like in practice."

Two team members standing at Chadstone Concierge desk with Hidden Sunflower lanyards
Leah Bannard, Performance & Reward Advisor and Tammy Ryder, Chief People Officer Credit: Vicinity Centres

More than a lanyard

The Hidden Disabilities Sunflower is more than a lanyard. It is a symbol of understanding, compassion and connection.

For people living with non-visible disabilities, it provides a quiet way to communicate that they may need additional support, patience or understanding.

At Vicinity, we proudly support the Hidden Disabilities Sunflower Program, helping create welcoming, inclusive and accessible experiences across all our centres.

🌻*Name has been changed for privacy

Inclusion at Vicinity

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